What kinds of information do we collect?
We collect different kinds of content and information from or about you when you use our services, including the content and information described below.
Things you do and information you provide.
We collect the content and other information you provide when you use our services, including when you sign up for an account, create or share, and message or communicate with other persons or entities. This may include information in or about the content you provide, such as the location of a photo or the date a file was created. We also collect information about how you use our services, such as the frequency and duration of your activities.
This information also includes, but is not limited to:
- your name and age;
- your home address, home telephone number, mobile phone number, personal e-mail address and IP address; and
- your in App selections including the communities that you follow and the alert categories you have selected.
Things others do and information they provide.
We also collect content and information that other persons and entities provide when they use our services, including information about you, such as when you confirm a report or comment on a report.
Your networks and connections.
We collect information about the communities and reports you are connected to and how you interact with them, such as the communities you communicate with the most or the reports you like to provide or review. We also collect contact information you provide if included in a post or a report.
We may collect information from or about the computers, mobile phones, or other devices where you install or access our services, depending on the permissions you have granted. We may associate the information we collect from your different devices to enable us to provide consistent services across your devices. The following are some examples of the device information we may collect:
- attributes such as the operating system, hardware version, device settings, file and software names and types, battery and signal strength, and device identifiers;
- device locations, including specific geographic locations, such as through GPS, GLONASS, Bluetooth, or wireless or WiFi signals; and
- connection information such as the name of your mobile operator or ISP, browser type, language and time zone, mobile phone number and IP address.
Information from websites and apps that use our services.
We collect information when you visit or use third-party websites and apps that use our services. This includes information about the websites and apps you visit, your use of our services on those websites and apps, as well as information the developer or publisher of the app or website provides to you or us.
How do we use this information?
Provide, improve and develop services.
We use the information we have collected to help us provide and support our services. We are able to deliver our services, personalize content, and make suggestions for you by using this information to understand how you use and interact with our services and the communities or things you are reporting on or interested in on and off our services.
When we have location information, we us it to tailor our services for you like suggesting additional communities to follow.
We analyze the information we collect to evaluate and improve products and services, and to develop new categories or features.
Communicate with you.
Show and measure advertisements and services.
We use the information we have to improve our advertising and measurement systems so we can show you relevant advertisements on and off our services and measure the effectiveness and reach of advertisements and services.
Promote safety and security.
We also collect, use and disclose your information for the following purposes:
- to provide personal information to third-party suppliers of products and services (as discussed in more detail below);
- to manage or transfer our assets or liabilities, for example, in the case of an acquisition or merger, the provision of security for a bank credit facility or the change of a supplier of products or services;
- to maintain accurate customer records;
- to protect us, yourself and other persons and entities from fraud and error and to safeguard our business interests;
- to collect debts owed to us;
- to comply with legal and regulatory requirements; and
- to distribute to other persons and entities including financial institutions, payment processors, landlords, lawyers, financial institutions and government licensing bodies for any of the above noted purposes.
When your personal information is to be used for a purpose not previously identified, we will disclose the new purpose to you before such use, and we will seek your consent unless the use is authorized or required by law.
How is this information shared?
Sharing our services
Persons and entities use our services to connect and share with other persons and entities. We make this possible by sharing your information in the following ways:
People you share and communicate with.
When you share and communicate using our services, the audience is any person or entity that uses our services, including users that follow the same community in which you are reporting.
In some cases, the persons and entities you share and communicate with, may download or re-share this content with other persons and entities on and of our services.
Apps, websites and third-party integrations on or using our services.
When you use third-party apps, websites or other services that use, or are integrated with, our services, the third party may receive information about what you report.
Vendors, service providers and other partners.
Our vendors, service providers and other partners may be located outside of Canada, and you acknowledge that personal information may be processed and stored in foreign jurisdictions and that the governments, courts or law enforcement or regulatory agencies in those jurisdictions may be able to obtain disclosure of that personal information through the laws of the foreign jurisdiction.
Are there limits on our collection, use, disclosure and retention of personal information?
We will not collect personal information indiscriminately but will limit collection of personal information to that which is reasonable and necessary. We will also collect personal information as required or authorized by law.
Your personal information will only be used or disclosed for the purposes set out above and as required or authorized by law.
We will destroy, erase or make anonymous documents or other records containing personal information as soon as it is reasonable to assume that the original purpose is no longer being served by retention of the information and retention is no longer necessary for a legal or business purpose.
How do we respond to legal requests or prevent harm?
How do we keep your information secure?
We protect the personal information in our custody or control by making commercially reasonable security arrangements to prevent unauthorized access, collection, use, disclosure, copying, modification, disposal or similar risks. We will take commercially reasonable steps, through contractual or other means, to ensure that a comparable level of personal information protection is implemented by the suppliers and agents who assist in providing services to us.
We note that confidentiality and security are not assured when information is transmitted through e-mail or other wireless communication.
How can you confirm your information’s accuracy?
We will make a commercially reasonable effort to ensure that personal information we are using or disclosing is accurate and complete.
If you demonstrate the inaccuracy or incompleteness of your personal information, we will amend the information as required; if appropriate, we will send the amended information to persons and entities to whom the information has been disclosed.
When a challenge regarding the accuracy of personal information is not resolved to your satisfaction, we will annotate the personal information under our control with a note that the correction was requested by you but not made by us.
How can you access your information?
You have a right to access your personal information held by us.
Upon written request and authentication of identity, we will provide you with your personal information under our control. We will also give you information about the ways in which that information is being used and a description of the persons and entities to whom that information has been disclosed. We may charge you a reasonable fee for providing this information to you.
In some situations, we may not be able to provide you access to certain personal information; for example, if disclosure of your personal information would reveal personal information about another individual, if the personal information you are seeking is protected by solicitor/client privilege, if the personal information you are seeking was collected for the purposes of an investigation, if we are prevented by law from providing you access to your personal information or where disclosure to you of your personal information would reveal confidential commercial information that could harm our competitive position.
Where an access request for your personal information is refused, we will notify you in writing, document the reasons for the refusal and outline further steps which are available to you to access your personal information.
How will we notify you of changes to this policy?
How can you contact us regarding privacy issues?
We will, on request, provide information regarding our complaint procedure.